Chairman and CEO of Nestlé Middle East, Yves Manghardt, speaking about Food Security and Creating Shared Value at the Global Food Security Summit in Dubai, February 23, 2014.
Globally, Nestlé in Society reports have been issued since
2004 representing a significant step forward in our drive
to communicate transparently with our stakeholders about
our actions in all the areas where we engage in society.
In a world facing long-term economic, social and nutrition
challenges, Nestlé believes that corporations have a role to
play in contributing to solutions. Since 2012, we also started
publishing forward-looking commitments and reporting on
progress, holding accountability on our promises.
Nestlé Middle East is embarking on this journey for the first
time this year, announcing our local commitments in the areas
of nutrition, rural development and responsible sourcing,
water, environmental sustainability, people and compliance.
Our heritage in the Middle East goes back over 80 years
to 1934, during which we built a foundation of trust and
credibility among the people of the region, living up to our
global mission to enhance quality of life with good food and
beverages everywhere. Today, Nestlé Middle East provides
direct employment to over 11,000 people as well as indirect
employment to several thousand more across different
countries. It also means diversity, because that is what the
region is really all about in every way.
As the leading Nutrition, Health and Wellness Company,
we have a unique opportunity to help address the diverse
nutrition challenges facing people across the world and in
our region; from over nutrition to under nutrition including
micronutrient deficiencies. We have the capacity, and more
importantly, the determination to play a positive role in
contributing to the solution by embedding the right actions
into our work. We believe that good nutrition will become
more and more important for both businesses and society.
That’s why our CSV strategy in the region focuses on
nutrition, and we aim to provide tasty and healthy products,
information and education to help people improve their
nutrition, health and wellness, with specific focus on children
to nurture healthier generations.
We emphasize continuous nutrition improvement of our
products, based on scientific research and according to
international recommendations, as well as micronutrient
fortification to address specific local deficiencies. Nestlé also
delivers clear nutrition labeling through the Nestlé Nutritional
Compass that includes nutrition advice on portion guidance
to help consumers make informed choices; we follow strict
guidelines to ensure responsible marketing to children;
and we remain the only infant formula manufacturer to be
included in the FTSE4Good Index, the sole independent
and transparent third-party assessing marketing practices of
breast milk substitutes.
Chairman and CEO of Nestlé Middle East, Yves Manghardt, visiting the Nestlé Dubai Manufacturing plant in TechnoPark, United Arab Emirates.
In addition, we implement nutrition awareness and
community initiatives, namely the Nestlé Healthy Kids
Message from our Chairman and CEONestlé
Middle East FZE
Chairman and CEO of Nestlé Middle East, Yves Manghardt, speaking about
Food Security and Creating Shared Value at the Global Food Security Summit in
Dubai, February 23, 2014.
Programme – Ajyal Salima. Launched in 2010 and reaching out
to 9 to 11 year-olds, the Programme incorporates a tailored
curriculum scientifically developed by the American University
of Beirut (AUB), and is implemented in collaboration
with local governments and NGOs. The success of this
educational model and the scientific evidence that proved its
effectiveness in changing behavior and increasing nutrition
knowledge in children, have led to its adoption by the Ministry
of Education and Higher Education in Lebanon and its roll out
to other countries in the region.
In this report, we are also sharing our commitments in
the areas of responsible sourcing, water, environmental
sustainability, people and compliance through business
practices embedded at the core of our operations. These
include initiatives to produce more with fewer resources,
reduce energy, greenhouse gas emissions, and water
consumption, and address absolute waste.
We also work to foster further opportunities of starting
and developing careers for the youth in the Middle East.
An example is our Nestlé Center of Excellence, a training
academy founded in 2012 in Saudi Arabia and now also rolled
out in Oman. It trains university graduates in the areas of
business, nutrition, and sales, with specific focus on women
to enhance gender balance at the workplace.
Overall, our actions in Creating Shared Value would not be
the success they are nor sustainable without the support
and trust of the various institutions, governments, and other
entities we work with in the region. We believe that concerted
collective efforts can truly make positive impact in society.
As we publish our first ambitious Nestlé in Society Report in
the Middle East, we know that there will be challenges ahead
and we express our determination to meet our responsibilities
and play our part. We look forward to hearing your feedback
and suggestions on how we can further improve in the future.